The skills of a certified sales coach or sales trainer – or more specifically since the beginning of the pandemic – a virtual sales coach or sales trainer, are essential in any business that needs to make sales to survive and thrive.
Knowledge is power when it comes to sales and the more you know, and the more data you have, the better pitches you will make to prospects and the better service you will provide to existing clients or customers.
However, not everyone has access to the best sales coaches and sales trainers in the business and while many have taken their operations online, there may be some other options that even the best coaches will encourage you to explore.
Podcasts have rapidly become one of the most sought-after and engaging forms of content on the internet, so it should come as no surprise that there are some amazing sales podcasts out there.
Here are the Top 10 Sales Podcasts you need to listen to right now to help you learn everything you need to know when it comes to the world of sales:
1. Catalyst Sale Podcast
When you combine the hosts of this podcast – Mike Conner and Mike Simmons – you get over half a century of expertise from the sales industry. Insights and actionable tips come as standard, but if you’re in need of motivation to really make your interest in sales ooze passion, no other podcast comes close.
2. Hey Salespeople
There’s no denying that selling is an art form and there’s certainly those more naturally talented than others. However, it’s also a skill you can learn and sharpen over time and this comprehensive podcast is one of the best when it comes skill building and development.
3. Your Sales MBA Podcast
Hosted by Jeff Hoffman and Cece Aparo, this podcast is known for dispensing advice you can act on. Whether you’re learning how to craft the perfect sales pitch or seeking new ways to close deals faster, this is the podcast for you.
4. Women in Tech Podcast
With episodes lasting 20-60 minutes, it doesn’t matter if you’re in the mood for bitesized snippets of info or detailed and analytical interviews, this podcast that has it all. Hosted by Espree Devora, this is a truly empowering sales podcast for women.
5. Get in the Door
You can spend a lot of time and money trying to figure out how to close more sales and a certified sales coach can certainly help you do that. However, this podcast focuses on the first step in the sales process, getting in the door to meet with prospects in the first place. sales and make them convert every time. If this first step is usually your biggest stumbling block, this is the podcast for you. As any leading sales coach will tell you, grabbing your prospect’s attention from the get-go is vital if you want to be successful. Hosts Scot Plum and Bill Hellkamp offer plenty of tips on how to do it.
6. B2B Growth Show
These podcasts, made up of a 20-minute episodes hosted by James Carbary and Jonathan Green, are precisely what you need if you’re in the B2B market, The duo talks about how to get creative with your strategies, how to save time on certain processes and how to align your sales goals with your marketing.
7. The Ziglar Show
Zig Ziglar was one of the most inspiring sales speakers in the world and this podcast continues his legacy of inspiration and true performance, one episode at a time. Hosts Kevin Miller and Tom Ziglar frequently play audio clips of the great man himself and regularly bring in industry-leading guests including some of the biggest names in sales today.
8. Sell or Die
Jennifer Gluckow and her husband Jeffery host the Sell or Die podcast. If you’re a fan of their book – The Little Red Book of Selling – this is a podcast you’re not going to want to miss. With weekly segments to enjoy, like Monday Motivation and Best-of-the-Week, this podcast covers a wide range of sales-based information all in one convenient place.
9. In the Arena Podcast
Leadership is a critical component of successful sales and an art form all to itself. This podcast offers a lot of great insights into being a remote leader and provides a lot of detailed information important to first-time sales managers.
10. The Advanced Selling Podcast
Looking for something short that’s easily accessible on iTunes? Check out The Advanced Selling Podcast. Every week, you’ll have access to some incredibly helpful topics, including how to communicate value and how to negotiate price. This is a good one to listen to if you’re looking for actionable information you can use right now.