If you hope to succeed in the world of sales, you must have a skilled sales team in place. Personal selling is a thing of the past, because it does not even come close to driving the same level of results as what teams accomplish. When teams collaborate for the good of the company as a whole, rather than to meet individual goals, great things can happen. Not only do you have to engage your team in sales training and add new sales personnel often to succeed, you have to offer continual training for your sales employees that already exist as well. This is the only way to ensure that your sales employees are up to date on the latest sales strategies and trends.
Personal Selling vs. Team Selling
Companies that work on a sales team model, instead of personal selling, find that employees are much happier overall, their mental attitudes are much more positive, and they perform greater than those who work alone to reach their sales quotas or goals. Productivity is the ultimate goal. If your sales staff works alone, it is unlikely they will have the same level of motivation that they would have in working as part of a team. The important thing to do is to evaluate your sales force, to determine where things need to be improved. To evaluate your team effectively, try using a sales skills index assessment. If you expect your sales teams to achieve success, then you absolutely must listen to their input. If they feel as if they are part of the solution, then they will be inspired to reach for new heights.
Sales Teams and Productivity
Sales productivity can be tricky. Companies have found that working with sales teams can improve their sales long-term. Companies that do not use teams find that although their sales figures may look good on paper, they could suffer in the long run if sales members are offering subpar service. Individual sales members just do not have the same level of knowledge as teams do. When great minds collaborate together, overall sales are greatly improved. It is clear that teams are the way to go when companies are building their sales forces. Having a solid sales force can mean the difference between soaring profits and negative balance sheets. Spend the time to make your sales staff great.
Start doing more with sales teams that you manage!